imageData Group

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Brief


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imageData appointed Two Heads to provide a website showcasing their key messages of being a cutting-edge, creative, data-driven communications company.

The brief was to provide up-to-date information to existing and prospective customers from the retail, corporate and public sectors. It was also important to demonstrate their significant difference to their competitors.

imageData’s new website - from Two Heads - encourages more interaction by being easy to navigate, incorporating RWD (responsive website design - optimal viewing interaction on different mobile platforms),  supplying keyword-rich content (after working with imageData to write suitable content), and by making sure that all pages are SEO compliant (all have metatags, title tags and alt tags on all images).

Part of the brief was to design a CMS (Content Management System), enabling imageData to update their website with ease.

Images are also an important integral component of this website: we made sure all images had a purpose. They enhance user experience, helping to increase conversions, branding and to increase visual appeal of the website.

Videography was also key - an important, powerful tool that will increase the popularity of their web pages.